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When you prepare your business plan or assess the opportunities for your venture, do you confuse the ‘market’ and ‘industry’? It is easy for would-be entrepreneurs to confuse the two; markets define the group of customers that may buy your products or services, and the industry is the competitor landscape within the market you are targeting. View the video from John Mullins of London Business School - click here.  New innovation academy aimed for SME's and start-ups
Analysis has shown that most high-tech start-ups (HTSU) and small to medium-size enterprises (SMEs) tend to focus only on basic technical utility and performance criteria as a key differentiator for their products and services.
Finding the opportunities in a tough climate
No business can survive without revenue, so focusing on maintaining or increasing sales to customers that can and want to pay is fundamental in a tough economic climate. Beyond that businesses need to focus on the basics, manage their cash, keep their employees on side, have an absolute understanding of their financial and cash position at all times and look at the security of their supply chain.
Doug Richard's tips for survival in a downturn
Doug Richard, entrepreneur, offers his top six tips for survival in an economic downturn. His background is as a successful entrepreneur with 20 years experience in the development and leadership of technology and software ventures, both in the US and in the UK. Investing worst practices
Seven steps for precluding profitable exits (aka ‘worst practices’) To Patent or not to patent
Accepted wisdom, once you have come up with a new invention, is that you need to get a patent to protect the invention. Many people believe that by protecting the invention, you have the right to make the invention and stop others from copying the invention. 3GSM congress tips
As the mobile communications industry gears up for one of its big events of the year, the 3GSM World Congress in Barcelona, The Chilli provides some tips and ideas that will help technology entrepreneurs and high-tech start-ups make the most from your visit.
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